The website www.elm.ro (hereinafter the "Site") may set or read cookies and device identifiers when you use the Site.
- General information about cookies and device identifiers
- What is a "cookie"?
An "Internet Cookie" (a term also known as "browser cookie" or "HTTP cookie" or simply "cookie") is a small file made up of letters and numbers that will be stored on the computer, mobile terminal or other equipment of a User from which the internet is accessed.
The cookie is installed through a request issued by a web server to a browser (e.g. Internet Explorer, Firefox, Chrome) and is entirely "passive" (it contains no software programs or viruses and cannot access the information on the User's hard drive). The cookie stores certain information (for example, the preferred language or web page settings) that your browser can transfer back to us when you access the web page again (depending on the cookie's lifetime).
Cookies themselves do not require personal information in order to be used and, in most cases, do not personally identify internet users.
- What are the types of cookies?
There are several kinds of cookies. They are classified according to their lifetime, their role and their source, as follows:
2.1 . Cookies according to lifetime
- a) Session cookies
These are temporarily stored in the web browser's cookie folder so that the browser remembers them until the user leaves the respective website or closes the browser window (e.g. when logging in to/out of a webmail account or on social networks).
- b) Persistent cookies
These are stored on the hard drive of a computer or equipment (and generally depend on the cookie's preset lifetime). Persistent cookies also include those placed by a website other than the one the User is visiting at that time - known as "third party cookies" - which can be used anonymously to remember a User's interests so that advertising as relevant as possible is delivered to Users.
2.2. Cookies according to their role
- a) Strictly necessary cookies
These types of cookies are necessary for the internet pages to function properly. Strictly necessary cookies allow you to navigate the site and benefit from its features. Without these cookies, we will not be able to provide certain features, such as automatic redirection to the least busy server or retaining your wish list.
- Functional cookies
Functional cookies record information related to the choices Users make and also allow site operators to personalise the site according to the user's requirements. For example, cookies can be used to save preferences related to a category/segment.
- Performance and analytics cookies
These types of cookies give internet site operators the ability to monitor visits and traffic sources, the way in which users interact with the internet page or certain sections of the internet page.
The information provided by analytics cookies helps operators understand how visitors use the sites and then use this information to improve the way the content offered to users is presented.
- Advertising cookies
These cookies can offer the ability to monitor users' online activities and to establish user profiles, which can then be used for marketing purposes. For example, based on cookies, the products and services preferred by a user can be identified, this information later serving to send appropriate advertising messages to that user.
2.3. First party cookies vs third party cookies
Each cookie has a "party responsible" (i.e. the website/internet domain) that places the respective cookie.
First party cookies are placed by the website accessed by the user. For example, if the user visits Google and the domain of the cookie placed on their computer is www.Google.com then it is a first party cookie.
A third party cookie is placed by a website other than the one accessed by the user; this means that the website accessed also contains information originating from a third-party website - for example, an advertising banner that appears on the accessed site. Thus, if the user visits Google but the cookie placed on their computer has wizard.com as its domain, for example, then it is a third party cookie.
2.4 How do targeting and advertising cookies work?
In general, data about internet browsing activity is collected and analysed anonymously. If this analysis reveals a specific interest, a cookie (a small text file used by most sites to store certain pieces of information useful for making the browsing experience better) is placed on the User's computer and this cookie determines which advertisement the user will receive, which is called interest-based advertising.
Interest-based advertising is a way of delivering ads on the websites you visit and making them more relevant to your interests. Common interests are grouped according to previously conducted browsing activity, and users are served only advertising that matches their interests. In this way, advertising is relevant to the User's interests.
- What types of cookies and device identifiers do we use?
You have the possibility to withdraw the consent you have given for the use of cookies at any time, by changing the options in the corresponding cookie settings available.
If you set your browser to also block necessary cookies, the Site might not function properly. Likewise, disabling other types of cookies (besides the necessary ones) could affect the functioning or your experience when using the Site.
3.1 Necessary cookies
Strictly necessary cookies allow you to navigate the Site and benefit from its features. Without these cookies, we will not be able to provide certain features.
Below are a few examples of the necessary cookies we use on the Site.
3.2 Functional cookies
Functional cookies record information related to the choices you have made and also allow us to adapt the website to suit your needs and requests.
3.3 Performance and analytics cookies
These types of cookies help us understand how users use the Site. We use this data only for the purpose of improving the Services and the performance of the Site.
Here are a few examples of how we use this data:
- Information regarding the section(s) of the Site visited most frequently to help us improve the browsing experience of Users;
- Managing and resolving any operating errors of the Site;
- Design testing to improve the way the Site looks and functions.
Sometimes these analyses are carried out by third-party entities on behalf of the Company.
3.4 Analytics services through Google Analytics
The Site uses Google Analytics, a web analytics service of Google Inc., headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google").
Based on your consent, Google will analyse on our behalf the way you use our Site. For this purpose, we use, among others, the cookies detailed in the table above. The information collected by Google in connection with your use of the Site (for example, the referring URL, our web pages that you visit, your browser type, language settings, your operating system, screen resolution) will be sent to a Google server in the United States, where it will be stored and analysed; the corresponding results will subsequently be made available to us in anonymised form.
Furthermore, Google is certified in accordance with the EU-US Privacy Shield standards, which ensures an adequate level of data protection with regard to Google's processing of data in the USA.
For more information about Google Analytics, please consult the Google Analytics Terms of Service, Google Analytics security and privacy principles, and Google Privacy Policy.
You can withdraw your consent regarding web analytics at any time either by downloading and installing a Browser Plugin offered by Google, or by managing your consent through the settings above.
3.5 We use the following cookies on our website:
Cookie | Description | Duration | Type |
|---|---|---|---|
_ga | This cookie is installed by Google Analytics. This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session and campaign data and to track site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. | 1 year, 21 days | Analytics |
_gid | This cookie is installed by Google Analytics. The cookie is used to store information about how visitors use a website and helps create an analytics report on how the website functions. The data collected, including the number of visitors, the source they come from and the pages, appeared in an anonymous form. | 1 year, 20 days | Analytics |
_gat | These cookies are installed by Google Universal Analytics to restrict the request rate in order to limit data collection on high-traffic sites. | 1 year, 20 days | Performance |
3.6 Social media plug-ins
The Site may use or implement the social network plug-ins of third parties. In general, your interaction with a plug-in gives the third party the ability to collect some information about you, including your IP address, page header information and browser information. The Site uses social media buttons (facebook, linkedin, youtube)
- How can I stop cookies?
Disabling and refusing to receive cookies can make certain sites impractical or difficult to visit and use. Likewise, refusing to accept cookies does not mean that you will no longer receive/see online advertising.
It is possible to set your browser so that these cookies are no longer accepted, or you can set your browser to accept cookies from a specific site.
- Useful links
For more information about cookies and what they are used for, we recommend the following links:
Microsoft Cookies guide (https://support.microsoft.com/ro-ro/help/260971/description-of-cookies)
All About Cookies (https://www.allaboutcookies.org/)
- Use of Cookies by the user and their control
Your browser will usually provide information on how to refuse, delete or block cookies. The following references will take you to that information, with respect to the most common browsers used:
- Changes to this policy
This policy will be updated periodically, depending on the functional changes that may occur, whether legislative or internal. In the event that material changes occur, clients will be notified by e-mail or through the Site before the changes take effect. We encourage Users to check this page periodically to be informed about the latest news regarding our confidentiality practices.